This project is a continuation of Shahi’s Annual Sustainability Report, offering a more accessible and timely update on ongoing initiatives and progress.
The report was designed as a 20-page digital publication. A key part of the approach was balancing data with narrative, ensuring that numbers were supported by context, and that progress could be understood as part of a larger journey rather than isolated metrics.
Alongside the report, a set of supporting communication assets was developed to extend its reach across platforms. This included social media creatives, blog covers, emailers and video content.
